pure xtc Drops Haunting New Single “Hurt Me Bad”
Kansas City’s rising alternative pop artist pure xtc just dropped her new single, ‘Hurt Me Bad’. The track is powerful and packed with raw emotion. She actually wrote the song for a short film called Rangoon, which premiered at the Screenland Armour Theatre on November 17. The song comes with a stunning music video that mixes scenes from the film with pure xtc’s intense performance. Her combination of dark pop vibes and authentic lyrics sets her apart, and this track feels like she’s raising the bar yet again.
‘Hurt Me Bad’ explores the darker side of chasing your dreams— the way going after what you’re passionate about can lift you up but also take a serious toll. In the song, pure xtc opens up about her own journey in the music industry as she shares the highs that feel incredible and the sacrifices that leave scars. It’s got her signature dark pop vibe, with these moody melodies and a pulsating beat that match the honesty in her lyrics perfectly. This track is a powerful reminder of how much strength it takes to keep going, even when the thing you love starts to tear you apart.
pure xtc said the director asked her to write about perseverance and loving something that hurts you, and she instantly knew what to do and how to handle this. She explained that ‘Hurt Me Bad’ is about her journey in the music industry—how you can pour everything into something you love, only to watch it slowly start to break you down. Her words really hit. Her lyrics show her vulnerability, and it makes the song feel even more personal.
The music video for ‘Hurt Me Bad’ was directed by Phillip Dixon and features scenes from the short film Rangoon, with these gorgeous, surreal shots by Sam Sullivan and Boots Collins. pure xtc’s ethereal vocals shine against a backdrop of haunting visuals, creating an immersive experience that blurs the lines between music and film. With ‘Hurt Me Bad’, pure xtc proves once again why she’s someone to keep an eye on—boldly pushing boundaries while staying true to herself.
Listen to the gems of Women in Pop #curatedbypowhersound
Comments
Post a Comment